Email Marketing Tip Advanced Deliverability

How many messages are getting to your clients or members
When you send out an email campaign to your list of customers or members do you know haw many of them are actually opening them and if so do you have links in your messages that go to landing pages within your web site so you have a way to track the conversion of messages sent, verses messages opened and finally the number of visits to a page of your web site so you truly know the final outcome of your email message campaigns.

Viper Mailer offers more then just email marketing services
Logic, the CEO can share that one of the greatest things about technology is that it is live, very alive and is forever evolving and for companies like Viper Logic that are heavy participants in the Advanced Technology Engineering world this presents challenges as well as opportunities for us that we actually enjoy and embrace.

We see how easy through knowledge it can be for a relatively new comer to the email marketing (2005) industry and along with 15 years of deliverability skills providing email account services to a large amount of clients including server farm and managed Internet site hosting.

We then took a look into the email marketing industry and saw the amount of old ways of doing things and felt building on the current concept of email marketing and applying technology figured out through listening to test clients and education that producing smart client interactions amongst other new email marketing features can really provide a best of service product that goes beyond the old just get the job done services of the past. 

A look back at other competing businesses
Looking back into the late 1990’s one would have thought there was plenty of search engines and in fact we would more then likely believed that with the largest survivors like Yahoo and Live (formally MSN) that there was no room for this Google when it came on as the new kid on the block, even investors might have said there is not a need for yet another me to product like Goolge however smart early fund managers of Google saw a profitable search engine through a smarter intelligent search bot/spider/crawler algorithm to be the smartest gathering bot of the Internet and this was before they at Google ever dreamed of adding advertising to their search engine which is today its majority gainer of quarterly income and the largest search engine on the planet.

You might even sit back and say how did we get by without Google but just like Google was the new kids on the block along comes Cuil.com and it holds great possibilities if not them perhaps there will soon be yet another search engine coming along that we will once again be looking back on in the future saying the same things we said about Google.

No more same old thing at Viper Mailer
When you come into a me to market but do not apply Advanced Technology Engineering methodology then you are sure not to become the next best thing just like we are working very intelligent at, mind you at Viper Logic we have not in our 15 year history had a product that is being utilized in the numbers like Viper Mailer is doing so as CEO of Viper Mailer Logic can say timing is one part, technology advances are the other part and people tired of good is good enough looking for uncovering more value and gaining ease of use client interaction features that this is good for the client to have options in their marketing plans when they utilize email marketing as a part of their over all marketing plans.

Deliverability is only part of the overall client satisfaction from Viper Mailer
What makes this so fun for us at Viper Logic is that you are free to try each and every feature when you open a free email marketing account the only limitation in our system is the amount of emails you can send during the trial offer other then this the entire system and the staff of Viper Mailer are here to help you through each and every step of the system regardless of whether you are trying the free trial offer or you have and email marketing account as a paid client.

Here is what Viper Mailer the Email Marketing Authority says about deliverability.

Try Viper Mailer and see what it is all about
Give Logic and the Viper Mailer team a test drive and what Advanced Technology Engineering can do for you and your business or organization starting today at our Email Marketing product center.

Discovering Cities in California Series - Campbell

Welcome to Campbell, California.
Located in Region 9.
The County is Santa Clara.
The city has over 38,000 residents living in 6.4 square miles of area.
The city was incorporated in March 1952.
The city is located Northern California.

Some Interesting facts about Campbell, California.
Campbell is a part of the high tech region of California known as the Silicon Valley and is situated in the southern portion of the Santa Clara Valley.

Things to do in and around Campbell, California.
There is so much to do in downtown Campbell it is a focused active place to visit and hangout in their shopping and entertainment district where there are historical landmarks. There are over 100 retail, art and restaurants located throughout this wonderful fun filled downtown.

How about a visit to Campbell Historical Museum & Ainsley House Campbell Museum that is featured in a relocated 1930’s circa English Tudor-style house and offers all of its original furnishings and there is the cities first Fire House near by sharing even more including the 1919 Rauch & Lang electric vehicle that is on display.

Official City of Campbell, California web sites.
City if Campbell, California City of Campbell, California

Campbell Chamber of Commerce Campbell, California Chamber of Commerce

WeatherCampbell.com

Email Marketing Tip Deliverability & Accountability

Do your campaign messages get through
The best email marketing feature that an email marketing service provides is its ability to provide accountability, this is only after the whole purpose companies like Viper Mailer are utilized by our clients, it is all about deliverability, management and tracking however accountability allows the sender to see where their messages are going who is opening them, how many times and if the customer or member clicks on the links, the client has built into their messages.

Email Marketing Service Providers have a duty
Besides having nice free templates to offer the client so they can build their own offers in a colorful and professional manner, allow the client to manage and build on their list of contacts even allow the client to see what the customers or members are doing with the offer the clients send out there is actually a lot more an email marketing company should be providing their clients and Viper Mailer offers new email marketing features to accomplish a whole lot more.

New email marketing feature for contact management
Building a list of contacts that are truly Opt-In is tough enough for our clients, so we at Viper Mailer have come up with some easy ways to not only manage the contact lists like other service providers but to be able to act on the messages that do not get to the clients customers or members so the list of contacts that do not get delivered can be easily searched and updated allowing the client to truly maintain control and growth of their customer or member base of contacts.

Example of current sent message reports
What most email marketing services offer is a breakdown of returned emails (statistics) with a lightly detailed description of the cause for the message not getting through to the customer or member such as these.
Hard Bounce
Soft Bounce General  
Soft Bounce Mail Box Full
Mail Block General
Auto Reply Out of Office Etc.
While these are informative they do not allow the client to act on them other then the basics of deleting the Hard Bounces and leaving the Soft Bounces and Auto Replies to try on the clients next several message sending leaving the client to wonder which contacts from their list are still good and which are bad.

Treat your email contact lists like gold
Here is where the Viper Mailer system takes over, allowing you to not only receive the above information but by providing the client with a message returned contact management where you can open these contacts review the reason for the return such as, the customer or member might have changed their email address but did not notify our clients, a very common issue that occurs or their email Inbox requires an authorization though rare it is becoming more common with SPAM on the rise.

Viper Mailer advanced email service provider feature allows the client to contact their customers via telephone, snail mail or for an organization or group to have a list to request the members updated email address information in person at their next meeting with ease. 

Next Viper Mailer has Status Tracker an easy to use information tracking tool that keeps a documented record of the individual client or member instead of just the whole group within the clients list. The feature will show a record for each message the client sent to that individual customer or member providing the day and time each message was sent and if they opened each message and how many times they opened each message.

Contact Unsubscribe Reports
Look we all receive a lot of emails and perhaps inadvertently we Unsubscribe from a customer list of membership group because we did not recognize the senders From Address or the group Subject Line so with the Viper Mailer contacts by group feature is built into the Viper Mailer account the ability for the client to view all unsubscribe and active members with ease, recommended once per month this feature allows you to contact and confirm the Unsubscribe customer or member request to be removed.

Unsubscribe Contact Note
We recommend that these customers of members be contacted via phone, snail mail or at the next membership meeting as apposed to emailing them because they have requested to be removed from your email message list, so the email option of contacting them is out of the question.

Please join the best email marketing service
Viper Mailer stands by the services we offer as CEO Logic is the authority on email marketing practices tips and techniques and we welcome you to give the Viper Mailer system a free trial.

If you are just curious about email marketing and want to learn more of what we know about the subject please feel free to visit our Email Marketing Education Center.

Unemployment experts predictions incorrect

Logic is a hobbyist of economists
Look no one wants more then Logic to see the return to the great economy of the roaring times of pre 2006 but reality is sharing a different opinion and Logic really believes that the economy will not return to the times of the easy credit and consumers buying everything just to buy it and we have a really good understanding of why it will not, along with these thoughts we also will share why the unemployment figures of the experts that were surveyed in mid November about unemployment being 7.5% at its peek are very incorrect.

Logic understands these are paid economists they do not want to stand out even be fired for their true predictions so the result of these types is conservatism, and truth be told this is really very irresponsible reporting on their behaves though who can blame them they need their jobs also, right. 

How we predict unemployment figures
Regardless of the current reported unemployment figure of 6.5% the way we look at the total unemployment is to add all of the persons living in America that can work these figures are not including those that give up after benefits are exhausted then minus those to young to work under 18 and minus those that are over the retirement age and our estimates are 15% +/- 5% above the current unemployment rate making the current unemployment rate 31.5%.

Compelling reasons for high unemployment
If Logic is not correct then why are states, counties and cities asking the Federal Government for infrastructure funds early when unemployment is currently at 6.5% it is really easy to see where Logic predicts the 25% unemployment and the 15% not counted. That is 40% unemployment folks but before you click off of this article or dismiss Logic as out of touch the next few paragraphs might allow you to see what we see.

No manufacturing demand overseas
Next since we buy in America so much of all the products produced from China, yet there is currently rising numbers of factory closures and people in these third world nations have been and will continue to see rioting over these changing overseas times because so many persons living in China had a taste of money only to have it taken away and this shares with us that America is not only not buying today but this clearly shows that American Retailers are not and have not ordered in the quantities if at all from China and other supplying nations as the holiday season grows nearer meaning that America will not have a gift related holiday season generally the largest annual retail sells period.

Americans in Retail Space Prediction
With the amount of American’s working in the retail be it from the small flipper business of buying from places like China mark it up then sell it for a profit, then the number of big chain stores added across America we predict that retail, car, real estate, banking computer hardware and software and food services will be the biggest hit to commercial retail space resulting in the 2010 range that 50% of all retail space across America will be empty boxes and shells.

Our 2010 Unemployment Forecasted written 07/25/2008
We wrote the above titled article (see link below) then we had a high readership of our prediction on US Unemployment by 2010 you can read it here at 2010 a Nation of Sadness.
We also wrote the below article about retail employment in America if you would like to learn about handling the coming unemployment times ahead to 2010
Do you work in sales? Should you be worried?.

Here is the recovery of America 20 to 30 year cycle looking forward
We are predicting that Americans will return to savings allowing the current teenagers through 50 year old range to save like no other time then since following the Great Depression and this while painful we believe that American’s have learned a valuable lesson and they realize for all of those easy credit days and mass scale consumption days did nothing for them they are realizing that they spent there children, children money and a price must now be paid. When following the great depression American’s had also learned this hard lesson of easy money for doing nothing and living large that all ended one day following 1929 - 1933 and began a very saving conscious period as well as the stock market did not recover until around 1952 - 1954 and if you review the estimated time lines that is your 20 to 30 year cycle that we are headed into now.

This means those young persons living today that have not yet had children will remember not having the easy times and as their children grow up they will want the things for them they did not have returning in part to the America of the past 20 to 30 year cycle of buying their children anything and everything just like the period that just ended.

Americans are saving not spending
First the personal debt must retract then as American’s have extra money they are more out to begin a massive savings program that they will try to share with their future children with little to no success resulting in a repeated cycle though cycles as with history never repeat the exact same way twice.