Small Business sales help Part 1 of 8

Hoo hoo hoo

Black Friday and then Christmas are fast approaching.
Logic thought now would be the time to get the word out about available holiday season retail help, tips and techniques that can assure enormous retail sales as well as how to advance ones salesperson career.

Welcome readers to our 8 part article on how to grow the Super Salesperson and grow your business to levels you never thought possible.

In Part 1
We are going to describe the 3 levels or flavors of salespersons available to any business there is.

Sales help beyond the holiday season
Logic is sharing information based on an estimate that holiday retail sales (year over year) will be down around 5% (estimate) from 2008 holiday retail sales figures.

Logic is in addition sharing the 3 levels of salespersons available in the workplace and what each job function involves.

Logic will share customer service ands support follow through of the super salesperson.

Logic is also offering various ways to build sales through innovative low cost ways, ways that work not just for us small business operators but for the big business operators as well.

Are you waiting for customers to arrive at your door?
This might not be the time to count on consumers arriving in your retail store on their own, unless of course you have something they need more then something they are just wanting. You as a business operator should never just expect customers to come, you need to be proactive otherwise you are leaving money on the table.

Salespeople come in 3 flavors

Flavor 1 reactive (the lowest level of salesperson activities)
You are a salesperson in a retail store.
You open the door and the customer’s strolls by, comes inside, looks around buys or does not buy something they see.
Either way, you are not making the sale, this is the equivalent to being a car sales person or real estate agent that just picks up what comes through the door. The customers that call a business and reach a salesperson are in the level one arena.

Flavor 2 reactive and proactive (the middle level of salesperson activities)
You are again a salesperson in a retail store, only this time you are interactive with each customer, you know everything there is to know about each product your store offers. Perhaps you are a telephone cold caller, I envy you.

You my friend are the go to expert for the line of products your store carries.

Introduce yourself to each and every customer that walks through the door, smile and see if the customer wants to share how their day is going, even if you truly could care less, get involved regardless of what size purchase the customer is going to make.

A small purchase by a customer today could be the stores largest customer purchase in the future.

Flavor 3 proactive (the top level of salesperson activities)
You have come a long way my salesperson friend, you have reached the top of the world for sales.
Welcome to the go out and get world of high sales results you are now in the top less then 10% of salespersons arena.

Question:
What creates the top or upper level known as a proactive salesperson?

Answer:
No never means no, it means maybe.

Hello you, yes you my friend, do not see the word NO as an option, and you certainly never take the word no personally, because it is not.
What separate level three salespersons from the rest? There is a whole lot more then having a strong chin towards the word “NO”.

Top sales persons are focused
A level three salesperson has focus, devotion, insight and a passion to be the best there is in his or her fiend of expertise the field of, total understanding of their products they also live breath ands eat the product they are sharing with soon to be customers, because remember no does not mean no it only means maybe.

Looking deeper into the makeup of level three salespersons, we find they are able to come up with a spin on how they attract these soon to be customers, even when they are not thinking about the products they are offering.

Coming up in Part 2 of 8
Secrets of the top level or level three sales person and what they do not want you to know.
Three rules level three salespersons live by each day, including a light lead in to their personality.