Email Marketing Tip Human Resouce Communications Tool

Building on employee moral
The Viper Mailer Email Marketing service will do a great job conveying the messages of corporate communications to each employee or team members in a company and or personal email inbox and provide a medium of including each person from the cleaning crew, manufacturing floor to the chief executive officer for a company of any size because in an age of communications equalizing information to all is so important.

Corporate Teamwork
Look you can see that a person working as a janitor or shop assembly worker is not working at a desk with Internet and email inbox access not to mention Teamwork 101 that there is no one person in any company that is an “I” because there is not “I” in TEAM however there is an “I” in WIN and to WIN you need to be a TEAM so the Viper Mailer email marketing service provides a safe guaranteed sure way to communicate to any location and any company employee at anytime.

HR now has Viper Mailer tool benefits
No person shall be left behind when you use the Viper Mailer service and since you have the company employee email addresses and in some cases each employees home or personal email address and just in case you do not have home or personal email addresses they are easy to collect through your mid management via a request memo from the HR Department and now you have collected them all and can begin workplace equalization.

Why you will need the home email contacts is primarily for those team members not connected everyday to the computer as a part of their work function as examples you might have tellers, truck drivers, shop machine or assembly workers perhaps you have thousands of outlet operations with tens of employees at each location that are all just as important to the company but other then printing and proofing a newsletter and mailing it to each home address there is no way for each person on the overall team to truly be connected.

What makes the Viper Mailer HR communicator so great
Let’s start with the obvious and work our way through all Viper Mailer will do for you and your company then you will see how great a tool you are applying to employee team building and equalizer.

Customized Newsletter Template
We offer the ability to have your graphic department design an HTML corporate branded template one time that you can easily upload into our system and our system will treat this similar to a word document but on much more powerful scale of features, you can change your corporate messages each month on your own keeping your brand predominant as well as your team members will see and familiarize themselves with this template after the first newsletter. If you do not want to go through the graphic department then you have the choice to select one of over 70 we have for included in your account.

Email List Management
Here is a true fact people change their personal email addresses all of the time and fail to notify all of the necessary people they should including the company they work for so along with your email marketing account is our email contact list management tool that tracks the open rates true but it also returns all of the bounce backs like mailbox full which is fine you can resend these a few days later.

One even better feature is the hard bounce that is what happens when the email address is no longer working because usually it is a closed account or the email service member has changed their email address. When you receive these types of hard bounce returns you can contact the mid manager or branch manager and request a new email address for this person keeping the equalization of company updates delivered to all employees at the same time.

The next great contact list management tool feature will do for the HR Department as in the case you have more then one type of newsletter for different operations or corporate levels you can separate your contact list into groups say Group A management letter, Group B satellite operations newsletter and Group C team members newsletter. This tool can make what perhaps used to be a management nightmare a true cake walk.

Email marketing is cost effective and green friendly
Creating, proofing, printing, postage and mailing out these corporate moral builders is costly yet very important so it is a necessity to continue doing this to keep the team in the loop of all that is going on from the headquarters about new products, services, educational training, leadership changes.

Often the only time a satellite operation shop floor worker or those all to important maintenance workers know anything it comes down the pipe from employee to employee months after these things happen but with Viper Mailer email marketing these same valuable team members from the top to the bottom of the corporate ladder all receive information about their company all at the same time a real equalizer tool everyone is important comes from this service tool.

The use of electronic mail replacing or reducing the print stamp and mail newsletter shows you are green conscious and the cost saving is unbelievable as well as the time to create a printed version becomes simplified when you go electronic.

Tracking corporate moral just got HR simplified
Here is the final nail in the convince me why to use Viper Mailer over just sending our corporate information to our team members through our own email system. Besides that you can maintain correcting those changed email addresses (hard bounces) you can now see how many employees opened their corporate newsletter.

When you build your newsletter keeping this short (one page) and usually send them out on a monthly bases to not over do the communications unless there is breaking news of course you can build in landing pages to the corporate web site where the full story or image or article is located and the Viper Mailer account system tracks how many newsletter recipients clicked on the links that take them to the landing page or pages on the corporate web site making sure your team members are holding interest in the company’s activities.

Closing Thoughts
You can learn how to build an HR power tool that works at our Viper Mailer Education Center because Viper Mailer is the email marketing authority on the subject of email communications Email Marketing Training and you are more then welcome to sign up for a no obligation free trial to see how this service will provide additional HR help through its many features here Email Marketing for Human Resources.