Email-Marketing ingredients inside

Comparing a product before you buy into it
Email-Marketing is no different then a can of soup.

Ok there is one differance
With email-marketing services you can taste the service before you buy it.

How we buy soup
You pick up the can of soup at the local market read the ingredients and they look similar so you base your decision on the price, color of the label or slogan on the can but you rarely have the opportunity to sample the soup before you buy it. 

Email-Marketing offers free samples for good reason
Usually a person decides to buy the service they stumble upon because there is some snappy wording and pretty testimonials about what the service has provided for them, their business or organization.

Important advice
What a new potentual client should be doing is utilizing the free trial to see what amount of time adding email-marketing to their overall marketing efforts is going to require each time they log in.

Important references:
What is email-marketing?
Who needs email-marketing? 

Industry executive officer shares about the topic of email campaign pricing
As one of the email marketing industry executives said in a live meeting one day, the price is usually not the deciding factor because email marketing has the highest (ROI) Return On Investment and is the lowest cost way to advertise and promote your brand there is available today.

Logic agrees with the email marketing pricing statement
Logic can attest, she was correct about the price not being the issue but one thing that is continually shared with us from clients that arrive from other email-marketing service providers to Viper Mailer is the amount of time they save once they are a client of Viper Mailer.

Clients of Viper Mailer share their prior experiences
Viper Mailer is perhaps the fastest email build and sending service in the industry, god knows we have tried nearly 50 of the others to date. Some we tested have some really cool features that we want to incorporate, so all we find is in no way all bad.

Why would you believe that CEO Logic the Authority on e-Communications.
The message would be better trusted when it comes from these migrating clients that are coming to Viper Mailer from other services and like the executive and Logic said, only one of these clients came over to Viper Mailer because of price.

Nearly 15% of Viper Mailer clients have come from other email marketing services
With little less then 3000 clients utilizing the Viper Mailer email marketing service that means around 450 clients have made the switch, and we do ask and they do share the answer to this important question:

Question:
Why did you leave your previous email marketing service provider to join Viper Mailer?

Answer:
While we wish at Viper Logic that the answer was word of mouth or that they saw our advertisement while watching Fox News it is not, it is because they were getting frustrated or restricted, their messages were not getting delivered, they were getting delivered but into the SPAM folder because the ESP had became an un-trusted sender with the (ISP’s) IE the email traffic cops along with the major email address providers like Yahoo, MSN, Gmail, AOL their local cable or telephone companies have grey or blacklisted their service. 

Test drive the (EPS) they all offer a FREE trial
If you never have been with another email-marketing service provider before, then you would never know you do not need to spend hours, not just to build up your account (learning a new system, there is a learning curve we all sort of expect to encounter) but to have to spend several hours each time you want to send out your email campaign message to your customers or members, usually one to two times a month is the average send frequency in our client experiences.

Try Viper Mailer time your experience and see if our email-marketing is timed right for you.

Keeping the task of sending out an email campaign painless
We all understand initial learning curves when starting anything new, though we should not have to, it is really important as the months and years of sending out email messages, newsletters, special offers or important events and functions moves along that the experience of producing, checking and sending out your messages becomes just an effortless, good feeling task as email-marketing is only one of the many tasks the marketing person has to accomplish during their workday.

Time well invested
Logic says keep the email-marketing experience fun and easy otherwise the clients will rush it through and not achieve the results they are expecting which by all accounts is a Call-To-Action.

Words to help future clients
If a client is going to spend extra time in their account, let’s share with them how to enhance their offerings and gain better month over month traction that will grow their return on investment results.