Friday, June 13, 2008

Domain Names that make money during a Recession Part 4

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Welcome to Part 4
Welcome to the part where we will show you where, why and how you are going to need to host your web site and the services that go with these hosting plans so you can follow your own results of visitor actions.
We will go through how to submit your web site to the major search engines.
We are also going to dive right into getting some income coming into you right away as well.
There are two types of advertising methods listed below that we are going to get into detail about.

Paid Per Click Ads
We will also be sharing how to sign up for and have those PPC (Pay Per Click) advertisements located on your web site so when a visitor clicks on and ad on your web site you get paid.

Localized Placement Ads
We are also going to discuss getting local businesses in your area to buy advertising space on your localized web site. These local advertisement placements make you more money and you actually place ads on your web site usually a 125 pixel by 125 pixel size in a location on your web site in and area that stands out.

What have we completed
Where we are at and what we have developed so far.
In part one recap.
We discussed the general economy and pointed out that we needed to add to our income because of the cost of goods and service were rising. Then we shared that we have a system that will allow you to add to your income and if you are devoted to some good old fashion hard work you might even become your own boss.
We shared with you our domain name portfolio then randomly selected a domain name to build with you showing how to get started on your own.
In part two recap
We shared how to and what to buy for your own domain name. Then showed you your cost and where to buy domain names.
We showed you some of our own working web sites that bring us great amounts of visitor traffic.
We then began developing our own domain name ValleyCafes.com to show you how to do this for yourself step by step. We showed you the region we selected and began working on this domain name.
In part three recap
We shared with you how to build web sites and programming needed to do this. We showed you how to hire a local web master or web site designer to and what you would need to provide them th]o get the web site you have in mind done right the first time.
There in part three as well we shared the all to important content you would need to write so your web site would have real and true value that the search engines look for as well as visitors to your localized area will find your site because of this content.

Selecting you web site host provider.
Ok usually if you went to a web site designer or web master they will have a preferred web site host provider for you to use that they are comfortable with and you are best to go with their suggestion on this.
Just be sure to ask a few questions.
What is the reliability of the web site host provider? This is the up time how often is there hosting service down due to power outages or equipment failures or updates?
What types of web site traffic statistics do they have? These are a very vital piece of tracking your sites popularity, visitors locations places they are viewing from like country, state, or regions. These will also be important for the growth of your web site to see what keywords people are typing into their search engines to find you. There is a whole lot more information then we are going to list here and even more that you might never need to know as well.

After you have asked these questions of the potential web site host provider and you are comfortable them sign up on a month to month with no long term contract as they are rarely required in the web site hosting business.
The cost for web site hosting should run around 25.00 dollars a month.

Remember to include email addresses
These web site hosting services come with email accounts for your web site such as in our example of ValleyCafes.com we would have and the contact form for your web site would go to Logic’s email address at ValleyCafes.com
You generally have up to five email accounts available with these hosting plans included. You might have other people working with you so each of you would need and email account.

Your web site needs three things before you submit it
Be sure that your web master or web site designer even yourself if you built the web site on your own that you do not forget the all to important three operations in the software code of your web site.
When a visitor searching the Internet for Cafes in the desert or Palm Springs or the Coachella Valley they will get the return search results for there search by finding us among others because of these three items.
Title for like in our case Palm Springs Valley Cafes for ValleyCafes.com
Keywords These are the most important there should be three like in our case we selected palm springs cafes, desert cafes, coachella valley.
Description This is the description a visitor will first see when they do a search. In our case we used:
Directory of Cafes in the Coachella Valley we offer a complete look at cafes located in the 10 California Desert cities.

Submitting your web site to the search engines
These days all of the major search engines have these automated BOTS and spiders that crawl the Internet on a scheduled bases and they will usually find your web site buy themselves, however you can manually submit to them yourselves like we do here are the three top search engine submission links for you.
Yahoo Submit your web site to Yahoo
Google Submit your web site to Google
MSN Live Submit your web site to MSN Live

Lets place advertising on our web site
Are we ready to begin making money? We sure are.
We want to start off using the PPC (Pay Per Click) type of automated placement advertisements because they can be added to your web site right away and though these will not make you rich they will get you started.
The other advertising which is the best advertising of all you will need to build on your visitor traffic and monitor your traffic on a weekly bases utilizing thosae web site statistics that come with your web site host package we discussed un web site host providers. Once your traffic gets into the thousands per day you can then go out and sell ad space to businesses in your niche and localized area and in fact you can also sell ad space to real estate agents and other related local area businesses besides just selling ads to the businesses that your web site is all about.


Lets get stated with making you and us some money using the search engines pay per click advertising placement services.
Now that your web site is up and running you can go to Yahoo, Goggle or MSN Live and sign up to be and advertising partner.
Here is a list of the three links to teach you each of their processes as well as their rules and regulations about applying these to your web site.
You can only pick one of these search engines as they all do not allow you to have advertisements for more then one.

Pick your advertising revenue partner
These are really simple to apply for and they are easy step by step processes.
Yahoo Publisher Network Yahoo Publisher Network
Google AdSense Google AdSense
Microsoft Affiliate Network MSN Live Affiliate Network

Selling advertising on your own is the best money opportunity
Lets take a look at where we are really heading and we have accomplished a lot already.
We have a fully functional web site on the Internet for the first time, wow great and giant first step for you and us.
We have a relationship established with our web site designer or web master and we have a relationship with one of the three top search engines. We are even now providing a great service in or city or region depending on what you decided to build your web site about.

Now we are making a few dollars a month with these Pay Per Click advertising campaigns and the site is really beginning to gain momentum with the search engines and the traffic is growing great. We are nearing almost 1000 visitors per month and this is the time to branch away from the PPC crutches.

More then 1000 steady visitors and you are ready to convert
Welcome to the big time. You are going to need to work hard for this selling advertising face to face but the rewards are priceless.
One way to do this is to prepare some sheets of information about your web site the traffic statistics can be printed out for proof that you are getting good and steady traffic so you can build trust with your potential advertisers.
Print these up and print some business cards so you look more like the organized business person you are.
You are going to need to decide how much you are going to charge for your advertisments, how many advertisments you want on your site, and the size of the advertis you are going to have.
We recommend the 1.250 x 1.250 or 125 pixel by 125 pixel size.
For the price you will need to start low and let time gain your pricing because you are new and you are building your web site traffic still.
Add all of the advertisment specifications to your printed material that you will be leaving with your local business connections.
Decide if you are going to design the advertis for the clients or if you will ahve them create them and if so then be sure that you create the advertisment specifications and your web master or web site designer can help you prepare this part of your offerings.

Printing for less Money
This is one of the printing companies we use online and they can save you a lot of money Online Printing by PsPrint.com
Each city is the same though there sizes make your approach different. Small cities are community orientated and bigger cities are less personal in our experiences anyway.

How you can accomplish the building of relationships
Almost every city has a Chamber of Commerce so you can join them though we are not really big believers in them you can go to their mixers and breakfast meeting including the events they hold. Being a member of a Chamber of Commerce is a good trust building start that for 100.00 to 400.00 dollars a year depending on the city you join in.
There are other organizations and they very from city to city so look into this by doing a search on your favorite search engine using these types of words “Your City business groups organizations” and you should find them this way.
Remember that most business deals are not cold calls they are built on establishing a relationship that can lead to a good friendship and a profitable business relationship as well over time.

Be Patient
This advertisement selling is not going to happen over night so even though you just launched your web site be sure to start the relationship building as soon as you can while you are building your traffic you will be building your relations as well.

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