Tuesday, July 01, 2008

Domain Name Extensions TLD’s and the past Hype History

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Changes in the .com world are coming as sort of predicted
Back in time on this blog we went through the history or domain names then offered some in our opinion future predictions about how domain names would end up and what companies like our own Viper Logic would remove the extension. To recap the extension is the ending after the name in any domain name.
Example:
We would in the future be known as ViperLogic and not ViperLogic.com. We used large companies in our prediction like IBM and COCA COLA. Because they advertise their brands on a daily or rather hourly bases. We believed that these large companies would remove all extensions that by the way are always a .com TLD (Top Level Domain).

How close did we predict the future of domain names
We are impressed actually we came in real close.
Click here to read what we posted on My 02, 2008 domain names with no extension

The way that ICANN the organization that manages domain names located right here in California Marina Del Rey and you can visit their web site here Internet Corporation for Assigned Names and Numbers voted and set pricing and in 2009 will allow these new domain names to be purchased.
Here it is in case you missed reading about it in the newspapers or domain name online groups.
Lets say we are Apple and we own Apple.com.
What we or you can do in 2009 is to buy dot .Apple as it actually replaces the .com or any other extension and becomes the extension itself by adding a dot in front of the domain name making it your own unique domain name.

How much are .ANYTHING domain names going to cost
As of this new release of extensions by ICANN you can now buy your branded name outright for around 100,000.00 dollars or bid for a generic name like “.EmailMarketing” that will start at about 100,000.00 dollars and might sale for as much as bidding can take these generic names to the 500,000.00 dollars.

What will happen to other extensions
Logic belongs to a lot of domain name online groups. There is a lot of conversation about the addition of new domain name extensions. What we have read about these new endings is showing that yes the major companies like Apple, IBM, and EBay will buy the .THEIRNAME and will use them but we do not and have read that they will more then likely not get rid of their .com extensions knowing that how people look for a company they know is to type it into the address bar as they know it using the .com at the end.

Experts claim that the .com extensions are safe and here to stay
Over the years and being the owners at ViperNames.com here Domain Name Portfolio a portfolio of almost 3000 .com domain names there is reason to have some worry in our thinking about holding on to these domain names as investments.

Moving at Internet speed
Times are changing faster on the Internet faster then in any place or time in the history of man kind. This still should not cause those like you and us in the domain name know to worry about the out come of adding and even higher level of domain name extensions to exist. Here is why.

Domain name extension history
Logic and the ViperNames.com team go back in domain names about 11 years as investors and back a little over 15 years as actual users applying domain names to our products and services.
We have seen a lot of domain name changes since we started and in fact we would like to share the hype that prevails in the domain name investment world as it is very similar to the hype in the Wall Street investment world. We have investments in both of these investment mediums.

Logic has a stock market understanding
When Logic began trading in the stock market in 1983 it was very shortly after starting in stock trading that Logic realized that Wall Street behaved like a five year old child who while walking home from school sees the traffic accident, runs home to tell his mother that there has been a giant car accident down the street and there are people hurt and a car is even on fire. Oh mom it is really a very bad accident. The mother takes her five year old and rushes on foot down the street and arrives at the accident scene and discovers that two car sustained a little damage and the steam from one of the radiators is coming out from under the hood of one of the cars.
You can see the exaggerated child view of the accident and the reality of what really happened at the accident scene. This is how Wall Street and in most part how the Domain Name Investment world react to what is new news.

Domain Name Reality
Over these 11 and 15 years the changes have come and have passed. Here is the way it started with only the .com, .net, and .org. Each had its place. The .com was to be for “commercial”. The .net was for “network”. The .org was for organization. There were others but the public at large could not own them. .nato, .edu, .gov, and .mil to mention a few.
Welcome .int for international treaty.

There was a maximum amount of characters allowed for the length of the domain name and this got extended to what today is 63 characters. This alone allowed for an increase in the available number of domain names.

Then came the addition of extensions that were .biz, .info and others.

Then the flood gates opened after the first country code domain names were released .cc was for Cocos (Keeling) Islands in 1997. Today there is a country code for each country. there are 100’s of extensions.

In 2005 there was .travel followed by the wireless way over hyped even we bought a dozen or so .mobi made available to us all in 2006.

What has happened
It is simple to answer this question. Nothing happened or you might say very little other then the .com is the TLD (Top Level Domain) leader, it has the most in use, it has the largest number of sales and it is utilized by every branded major company name on the planet.
The hype over this will fade away and the .com will continue to connect the searchers of the Internet with the proprietors of businesses around the world.

Why are we so sure
Besides the highest price tag for off of the shelf for the new .ANYTHING domain name releases is that the human types .com from within the subliminal portion of the brain and we do not see a change coming even if you see .Sony, .Volvo, .viper we ca assure investors of domain names that these very same people are going to retain and utilize their .com versions as well.

If you would like to learn more about buying 9.95 dollar domain names please visit out domain assistance website here Domain Name Buyers Help

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