What your Domain Name says about you
b>What is in a name
Names in general say a lot about a person, place, product, service or company so do Domain Names say a lot about you and your company more then Logic the writer here ever thought because we live in a world of opinion and judgment about everything we say or do so we are going to share what we hear, read and what happens to us and the names of our own sites.
Lets vent together a little first about the naysayer you no those with an opinion about virtually everything except for the one thing they seem to lack, the ability to look into the mirror and judge or discredit their own ideas, thoughts or accomplishments. We all have to love those people that have something to say about everything that is wrong with the world but manage to never actually do anything themselves, so if you want my opinion on these people they make the doers like Logic stronger and I can only hope they keep it up because Logic and we hope you our fellow doers thank them for pushing and driving us to prove the naysayer wrong.
Domain Names can sell the reader
Logic belongs to a lot of web site groups and reads a lot of site postings like Tech Crunch is one of our favorites and people like to let others know they are readers or members of their technology information site because they write a lot about the going on in the Silicon Valley of course usually the big players like Google, Apple, Digg, Facebook and the likes because it makes for great interest in their demographics and that makes Tech Crunch cool so rarely do they write about the little start up players (sometimes they do) but you can visit Tech Crunch here Silicon Valley Technology News.
Tech Crunch provides us a good example (we like there site and content a lot) of a domain name that makes sense it is clearly Tech is about Technology and the Crunch is what they tend to do to some companies they write about after they are crushed, actually they do but they crunch into the internal workings of the companies, products or services they investigate and that is more then likely what the Crunch stands for.
Tech Crunch is a very popular site because they report on technology first before other sites consistently and in fact one would venture to say that each Silicon Valley company has an employee assigned to review the Tech Crunch site multiple times daily for their name, employees, products or services because the site is very well known in and out of the Silicon Valley.
There are other sites that have great domain names in our opinion on all kinds of topics however they lack the content, connections, drive and passion of great sites with great domain names so they lay in the dark shadows of the Internet rarely seen or talked about.
If there is only one great lesson for any site out on the Internet today, is unlike the past with a world of over 6 billion people in it with the majority starving to be or be seen so the old saying that is clearly dead and gone is “Build it and they will Come”.
The domain name is only one part of building another look at me, hang out on me, share me, vote for me and buy from me site that with devotion and passion can become anything you can imagine. The domain name is the very first component of beginning an online presence. Viper Logic is a web site development company dealing over the past 15 years with any, you name company and their sites we have learned this, that people really believe in the old build it and they will come and as a reminder of businesses that share this false belief as and industry that really sticks in our minds and perhaps you have seen these types of owners yourself it is the restaurant industry and they really believe in the build it and they will come approach to business and we are not picking on the industry as a whole they just stand out to us more then any other.
Viper Logic like others own a lot of Domain Names
Logic owns over 3000 .com domain names here Domain Name Portfolioand they are .com domain names because we have yet to see any site without it become the next Google or Facebook and when you are small like Viper everything is then you have to put your money towards the best possibility of gaining the all to infamous (RIO) Return on Investment.
What our .com domain name portfolio is for
We build product and service sites from marketing service, advertisement placement to educational sites so that is in a large part to why we have a Domain Name Portfolio to work from.
Put the Naysayer to rest and shut them up
Since we opened our doors in 1993 and some years later becoming Viper Logic we were always being asked why we have a snake as our name and your name is not friendly and bla bla bla, which by the way in our opinion this happens when you are small it seems the critics come out of the wood work, you know the ones we were talking about above making statements about your name because when you are small and new the name is the first thing they know and they associate with you the owner of the name.
Look at John Chambers the founder of Cisco to us it is clear that the (we speculate here not fact found) San FranCISCO Bridge logo on their products are to bridge the gap and shave the San Francisco name down you get Cisco, if you are small like we are and you did that you would be called dump and told “that will never work” because the critics would think that, so you are that however once you have a Cisco sized company and a man as dynamic and outwardly positive like John Chambers is you are not criticized for the name or the bridge anymore if in fact they ever were at all. We would look forward to thinking that they are criticized for not doing this or not doing that but more then likely they are never told anymore that “that will never work” type of statements anymore.
Now visit a small company and their product
Above we discuss Viper Logic and its relationship to a snake and having a non friendly name, so why on earth then would this company produce a product like Viper Mailer an email marketing software years later only to hear more criticizing about having a name that does not match the product as a service that we offer?
Because when you are Viper Logic and something you do is being written about and talked about that you have built especially in and industry like email marketing that by the way we are also criticized about starting the critics say the email marketing industry is not needing another me to product and there are already enough companies in that business.
We are happy to hear all of this chatter because to have any conversation we can get and the best kind is the free kind of talk and write ups because these tough naysayer are helping us grow our product sells beyond what we were thinking we could do when we re released the product in January 2008 after sitting on it since we first released it in 2005 to a few signups here and there.
Look fuel the naysayer we added to the new re release in January Logic our corporate mascot an avatar as the featured CEO and email marketing authority right on the home page here Email Marketing Authority we came under extreme fire from friends and family associates and advisors “those naysayer” who criticized the Quote Ugly Creature End Quote however Logic is still there and we hope to find other reasons to cause people to talk about Viper Mailer for the good and the bad.
By the way our clients who are marketing experts actually enjoy the Viper Mailer product and the results the product delivers and to us it is very important and anti naysayer to be accepted by our clients so we truly thank them.