Part 2 Internet Domain Names, Launch to Riches?
Domain Name Industry
There are great organizations or groups that are driving the Domain Name business in a direction to form an industry standard or rather what they are really doing is what most marketing skill set individuals would do they are hyping the domain names with public auctions that are viewed both online and in fun action packed locations like Florida, Hollywood, California, and Las Vegas, Nevada.
These domain name auction locations add to the hype of promoting domain names and to be truthful there is nothing wrong with market hype, but our thoughts are that domain names that are truly developed into web sites can carry a better example of what a domain name can do for its owner or to a potential buyer.
Personally these people are to be commended for there attempts to organize this industry.
Domain Name and Real Property (Land) Developers are the same
Looking at raw land versus a parcel of fully developed property is a great example of what we are explaining. For most people if you show to them a piece of bare land they will not be capable of envisioning what could be.
Some people have the ability to be visionary and in both the Real Estate Industry and the Domain Name Industry they are both known as Developers.
Web Site Developers
Right away we have to get into an in-depth discussion about what is a truly informative web site and what is not a good web site.
Looking back into how a web site is developed was far different back in the early Internet days, comparing it to how you would need to develop these web sites today if you want to be and online success.
We all truly have to love Advancements in Technology do we not?
What has being Business on the Internet Became?
The Internet was once where you just built a web site, and if appropriate you added an online store and you were on the Internet and others could find you with relative ease. There were choices of places to find something you were looking for like products, services, and educational information, but there was not the amount of choices we all see today.
Like all industries that preceded the Internet launch and developments applied to the World Wide Web (WWW) there is and will continue to be changes to keep the Internet Industry alive and moving forward.
Tips on getting your web presence in front of customers
Today to truly make a living or greater on the Internet you need to have and interactive web presence and that presence needs to be providing the following Internet exposures.
A A user friendly easy to navigate web site with content in great detail to the product or service your business is focused on.
B A Blog updated daily, sharing the industry your products are about with helpful trials and tribulations.
C A forum to allow your clients to interact with each other about your products or services. This is also for you to participate in as well regularly.
D A series of social network profiles kept up on a regular bases says a half a dozen or so.
E A member of all of the active forums in your industry where you should read and learn while also sharing your knowledge about your product.
F To letters A, B, and C apply SEO and SEM (Search Engine Optimization and Search Engine Marketing) to each to maximize your products exposure via search engines. This is the ability to get your web site in front of the client when they search their favorite search engine looking for what you have to offer them.
G Online and Offline Advertising, though for this you do not need to do those PPC (Pay Per Click) campaigns but you do need to buy advertising space and write and submit press releases and articles to the online media outlets and there are submission services that can help you get these in after you have written them.
H There is more, but this is a great start to truly being a successful online business.
We at Viper Logic predict there will be two events that take place to maintain some realistic order to the flood of blogs, social network profiles, and web sites being added to the Internet each day.
Internet Event, Prediction One
There will be consolidation of services and creations. We have seen a lot of consolidating and creating already in this decade. However in an economic down turn more of these will surely take place at a higher rate of speed.
Please look at this next section with the idea of being an on the Internet business only. This section is not describing a business that operates in the offline world and only utilize the Internet for part of the overall business.
Internet Event Prediction Two
There will be a large amount of those work at home, part-time business, or student driven people exiting or giving up on blogs and perhaps fewer then those blog operators of web sites also giving up on those that they operate. We read a lot about blog burnout people that wrote onto their blogs each day 6 to 7 days a week then to only run-out of things to write about on their topics so they started writing a few times a week then one time a month then not at all. When you do this you lose your readership, your blog becomes like the original web sites where the content does not change and search engines begin to favor the more proactive updated web sites in exchange for these dormant web sites.