Domain Names and Marketing Companies

Where does a company find domain name advise
Logic your trusted writer here to explain after a lot of reading in publications needs to come out to write about domain name advise because you can read for yourself that a marketing company generally is not the best place to get advise on what domain name to buy for a business or organization.

Where marketing companies go very wrong with domain names
We read in business magazines all of the time about advise from marketing companies sharing that for example you do not need a domain name that ends in .com even though the natural premonition of a human is to automatically or subconsciously add .com to the end of anything they tpe into a computers address bar. Remember that when you do not own the .com ending or (TLD) Top Level Domain you risk loosing business from this natural human typing thing and being a new business things change you could even have a competitor already own the .com or buy the .com for your selected name and loose even more future business.

Logic is everyones friend
We are not saying that there is not a marketing company out there with an expert in their organization on the Internet, SEO/SEM Search Engine Optimization and Search Engine Marketing and domain name understandings when applied to any business or organization however in most small marketing companies their expertise is in an other important facit of your business like branding, communications and awareness. You might notice that they even claim to be a search engine marketing firm handling a businesses online advertising but nothing in this has anything to do with the total understanding of domain name principals both near and long term.

Best Domain Name advise
This advise really should come from an expert or knowledgeable Internet company and generally these are the ones in the know about current and future domain issues. Viper Logic owns a lot of domain names and has been a buyer of domain names for over a decade and in fact we offer an entire site devoted to educating first time buyers of domain names and the site is focused on a new business buying a single domain name for that business.

Domain Name Buyers here Domain Name Assistance

Domain Name Buyer Help

Domain Name buyer tips
Here is the fastest way to figure out which domain name you will want to buy when starting your business or organization and for once Logic your happy writer is keeping this short.

The DN should be as simple as you can get it.
The DN should not be difficult to spell
The DN should be unique to you
The DN should never be a branded name trademarked or not
The DN should be as short as you can possibly get it
The DN should be personalized
The DN should be easy to pronounce and interpret
The DN should be easy to remember
The DN should always be a .com (TLD) Top Level Domain
The DN should be very descriptive to your business category in search engines

Here is some other Domain Name resources
Advanced Domain Name Education by Domain Name Assistance
Domain Name Storage Domain Name Portfolio

Domain Name Clusters as Fractional Geometry

Domain Name Cluster Principle
With the number of (SERP’s) Search Engine Return Pages on the Internet today what a domain name cluster presents when built on properly can create a fractional antenna for keywords when a search engine is sent out for a request of information created by the person doing the search a cluster increases the odds of your site being found verses utilizing 1 single domain name with a lot of (SEO/SEM) Search Engine Optimization and Search Engine Marketing.

Domain Name Cluster is it right for your business
Imagine developing a domain name cluster for your business and also applying SEO/SEM on top of the entire cluster you would become gratly more popular and in fact you might not even need to have a domain name cluster that alignes perfectly on topic with the business you own though it might be better if you do. This would depend on if you are running a business that wants to educate the visitors to your cluster on the actual product or service your real business is offering.

Good example of off topic business to domain name cluster
We are Viper Logic an Advanced Technology Engineering company that releases new web based business service products from time to time and we offer the who and what we are through our own domain name cluster California Weather Authority as a way to make people aware the we build business software solutions to help businesses make money starting on day one.

Fractional Image
Domain name clusters are in part derived from the principles of Benoit Mandelbrot in that in all of life an image of anything from a tree to a mirror is simply a repeated pattern over and over the deeper you look into the image the more you realize the image is a smaller continuation of the image repeating itself divided fractionally.

How Fractional Geometry as an Antenna applies to a domain name cluster
We are focused on the digits that we all use to spell using only numbers and letters so this fractional approach is devoted with the limitation when using the letters and numbers utilized in the Domain Names that make up the Internet addresses.

Please see our definition of the Domain Name Cluster.

We utilize a state we are located in California with 15 regions, 58 counties and 478 incorporated cities and we have the domain names for each and our cluster though very informative and growing for the person searching for information and mainly weather all the while offering our latest release an email marketing service.

If you look into our domain name cluster you can see there are points of our antenna to gather more daily traffic and converting that traffic into business similar to how a wide range antenna gathers different signals bringing the signals to the requester.

KooKooDoo.com What to doo

What is in a domain name
We would like to share a name from our inventory at Viper Names and show how it is amazing what can be in a name.

See there are three (3) general historic paths one can take to make a domain name popular and of course a domain name regardless needs to have great reason for someone to visit it more then once a true and proven challenge.

Internet Superstars
We see a name like Amazon, Ebay, Myspace and Google as household names today but it is interesting how these names got so popular. First to offer books online and with free shipping to off set the expense of buying online versus going into a book store (even though time is money either way you pay), next the first to offer online auctioning, the first social network on a large scale and finally, and finally the first to truly monetize the search engine as a payable advertising service.

How did these superstars do that
Besides being first in their field, there was word of mouth then a lot of money spent by some sent these companies into the best of the Internet times all pre blog times and except for Myspace (long term results to profit clients not proven) they all offer monetizing services and products. First comers have the great opportunity of the power of viral marketing but how about the rest of us?

3 Ways to popularize a site
1 Be first and be needed like the above companies and capitol helps after that.
2 Social marketing with blogs, videos, forums, social networks, articles to publications digital and print and lastly word of mouth.
3 Have an easy to remember or on topic (keyword) domain name that is part of a great site with over the top content and product or service offerings.

Great Domain Names
Looking at expanding on number 3 for this article only sense the others number 1 and 2 are self explanatory. Owning a domain name that is on topic (keyword) is really important for those of us that do not have the resources to be first or to push major advertising.

A great example of a domain name that we own
ManagedWebSiteHosting.com it is an on topic and explanatory domain name that breaks out what it does and what it is Managed Web Site Hosting tells the search engines and the person searching for top level web site hosting be cause Managed is what the hosting industry refers to as a fully monitored, mirrored, backed up, redundant and non shared web site hosting. Managed Web Site Hosting is a dedicated hosting 1 client and a single or multiple server configuration and a whole lot of other features and benefits.

What would you do with KooKooDoo.com?
It seems to be a fun name however it is not a natural search term like our other domain names. If you have any ideas what to do with this KooKooDoo.com domain name we are very excited to hear from you.