Domain Name Rental requests are beginning

Our first email request about renting some Viper Names
What and experience this our first of many to come rental request for a couple of our domain names has caused and the experience we encountered is why we were inspired to write this article about the understanding that time is money and what is the value of a domain name.

Yesterday Logic who works and is a resident in the California Desert received an email from a professional marketing company in San Jaun Capistrano, California out by the Pacific Ocean about renting a few of our domain names because they found the names in our portfolio here Domain Name Portfolio where it states that our domain names in our portfolio are not for sale.

Recent article on Domain Name Leasing
To read our article about leasing domain names please see the link at the end our this article.

Domain name inquiries to Viper Logic actually happen more often then we would have ever thought since we only have around 3000 .com names and although this was the first time we received a rental or lease request usually the emails are requesting that we sell a domain name. We would guess that we have enough names and that they are really pretty good keyword domain names and this is why we are found and receive questions every week. We believe that what else makes the portfolio easier to locate on the Internet is in part because they have their own web site categorized and indexed instead of just being found through the WHOIS domain name owner look up here Domain Name owners look-up.

To really be honest we claim our domain names are not for sell but like anything in life everything ultimately has its price so yesterdays experience is in part to why we have put the statement on the web site about not selling our domain names however we did not have a statement about leasing our names out to a third party.

Leasing our names out to any company has been an open agreement because so long as they are being used for a real site and they are not being used for SPAMMING then the leasee wouldn’t hurt the actual quality of the domain name they are leasing and we would ultimately still own the names while making some revenue.

Yesterday’s rental request email reminds us of domain name buyer requests
We really feel it is important to share what had happen to us and more then likely to a lot of other domain name owners in that this person wanted to rent two domain names for in this case only 3 months for some kind of promotion. The two names they wanted to rent were RanchoMirageShopping.com and DesertShopping.com and we replied right away with a yes we are interested and the next morning we sent another email back explaining we would have a price to lease these two names by the end of the day.

Following a meeting early that morning we received and email from the professional marketing company that said since domain name purchases and renewals only cost and average of 9.95 dollars annually each and since they only needed them for 3 months each would we rent them out for around 4.50 dollars total.

Our reply to this was are you completely out of your mind, sending and email to a company to pay a fee of 4.50 dollars is completely a waste of their time but even more a big waste of Viper Logic’s time and just for that reason we have the opening statement on our Viper Names web site about not selling our names. We were actually going to only charge 500.00 dollars per name for a whole year since they only needed the names for a 3 month promotional campaign.

We would normally request around 1000.00 dollars and higher a year to lease each name that we are not planning to use. We offer to lease names for 1, 2 and 5 years so a leasee can be assured their name is theirs use for as long as they would like to lease it for at a fixed price so they can trust Viper Logic about not getting shut off or gauged at future date when their site is really doing well.

Domain Names that have power sell well
Education in the domain name industry really needs to be refined beyond the small goup of us that own a stable of domain names so that there can be some kind of organization into understanding the value of a domain name.

If like in our case we own and the marketing company wanted to rent a name like DesertShopping.com they are not wrong in their thoughts about the price because the price she wanted to pay is what she understands to be the value and this happens to us all of the time where a person sees we own a domain name that we are not currently utilizing so they believe they can buy it for the registration fee or even for a slight surcharge. These rationalizations by the domain name buyer or leasee are both false and this is where there needs to be and education about domain name valuation on a large scale.

There are two real underlying issues that need to be addressed with one being on the topic of Domain Name values and the other (and we address this a lot on this blog) is Time is Money.
Domain Names have a value if someone owns it then they believe it has a future value, or that they need the name for a future Internet project they are going to be building.
We look at these names as you would look at the stock market where one person buys a stock believing it is going to go up and gain in value and there is the one selling the stock that believes the value has been reached.

Understanding some factors that create domain name valuation
You can see that our name DesertShopping.com has four values right off the top:
The first is it is a .com the highest level domain name you can have and this is also known as a (TLD) Top Level Domain.
The second is the name is a two word domain name “Desert” for the site location and “Shopping” for what the site is in the business to offer.
The third is the two words make sense when put together “Desert” and “Shopping”.
The forth is the words “Desert” and “Shopping” are easy to pronounce and this leads to the ease of saying it so others understand it without needing to spell it.

Time is Money
We really do have a hard time with people not understanding the cost of time and as we mentioned above write about this topic a lot but we are going to go ahead and share it again using the lady from the marketing company as a good example.

The marketing company wanted to rent a domain name for 4.50 dollars and the cost to even reply to her email cost more then that. perhaps in her case you might say she was trying to steal the 3 month rental for nothing from us but she did not get the deal however what she showed us is that she is worth about 4.50 dollars and hour because she had to of spent at least one hour on the research of the domain names and the emails to contact us.

We like to say when you go out and apply for a job you are made an offer of say 25.00 dollars per hour then your time is worth 25.00 dollars per hour and it is really just that simple. If we spend time doing something like this marketing company did in there request for a couple of domain names then they are truly only worth 4.50 dollars and hour.

Previous Logic Talk Leasing Domain Article
We had written about the newer business model of leasing domain names on June 01, 2008 and if missed it here it is again Domain Name Leasing and in short the article was based on the toll free phone number leasing as a business and how times since then have changed and the new easy access business is the Internet and the addresses to arrive at these businesses are Domain Names or URL’s (Uniform Resource Locator) and what both the one leasing out the name as well and the leasee should know about this practice like the good and the bad.

.com will remain the Top Level Domain

Domain name extensions
We recently wrote all about .this and .that extensions for expanding the available amount of domain names and lately there is yet another extension coming online that has been announced for release in 2009 the .yourcompany expected to sale for the largest amounts of money for new release domain names.

What is a Domain Name
When we write about any subject we start with providing and educational description of the topic so that new visitors that arrive at our blog will be able to follow the post we are making. A domain name is formally known as a (URL) Uniform Resource Locator. The domain name is the beginning to developing any online presence.

To learn how to select a domain name that can help your site get off to a great start please visit here domain name help

Option to owning your own domain name
Today you can actually build a site presence under a number of free services but ultimately you will need a domain name of your own to truly be in control.

These services allow you to build number of site types and it would look like this example myspace.com/palmspringslogic but doing this puts some of your control into the hands of the main sites owner in our case here it would be myspace.com. The most positive plus about utilizing these site building services is their very easy to build and easy to maintain.

When you select a domain name you will learn that there is a type of domain name known as a (TLD) Top Level Domain and these are referred to because there are so many endings actually there are hundreds of them and only one .com (stands for commercial) is a TLD and two others come in close to being TLD’s they are .net (stands for network) and .org (stands for organization).

Within this blog we write a lot of posts related to the world of domain names from understanding how the decision you make when selecting the name and the extension will effect the overall outcome of your site project in the years to come.

DN Journal shares some news on .mobi
First let us share what is a .mobi domain name stands for it is commonly referred to as dotmobi and the mobi stands for mobile and was to be the greatest domain name for the mobile devise world since sliced bread. Logic was talked (hyped) into the need to buy some for our portfolio of domain names and bought eight .mobi extension names.

Now we read and you can to on the DN Journal here Domain name industry news that there is a chance the organizers will be getting rid of the .mobi extension. We at Viper Logic under our domain name portfolio here Domain Name Buyers were wondering why anyone really needed a .mobi domain name when they came out and were made available but at a premium of over 50.00 dollars and not at the .com price of around 9.95 dollars.

Logic Talk is operated by Viper Logic a software engineering company and we clearly understand that any web server (where a site is hosted) can can be programmed in the back-end coding to support WAP (Wireless Application Protocol) that allows the devise to pull a reduced content version also known as a stripped version of any site that operating and utilizing any extension to that portable or hand held devise for the site visitor to access.

.mobi or .marketing hype?
The thought might have originally been that having a .mobi extension would have allowed the visitor to clearly know that the site would support being a WAP version of the regular site. It is not like just because the site is developed utilizing a .mobi extension domain name would automatically convert the regular site into a WAP version.

Why ViperNames.com thinks that there is a buzz about non .com extensions
We have been buying domain names for our future projects for over 11+ years and over the years the available .com domain names which are the most popular and the largest selling extensions are really (though not impossible) very hard to come by.

We ourselves hold and are developing nearly 3000 .com’s so when we search the domain name groups that we are members of, we see that there are a vast number of very large holders of personal portfolios that no doubt adds to the shortage of available domain names.

This is why we believe that people are willing to justify buying all other types of the extensions out on the market and hope that their decision which as we discussed earlier in this post is the first decision a person makes when they decide to build a site for the Internet.

We think that this will make the site owners opportunities to prevail more difficult though not impossible. Where we truly believe the difficultly will be is in two areas pertaining to the domain name being one the ability to have potential visitors remember the unusual extension and the selling of the web site at a future date.

Note of upcoming ViperMailer.com post
Hello to our friends we have some really great news about our web based email marketing search engine advancement project efforts that we have been reporting on this blog about since we began our aggressive marketing campaign June 02, 2008. we will post our latest findings on Friday or sooner.

To see the ViperMailer.com email marketing software search engine advancement project please visit here Email Marketing growth plan

Domain Name Extensions TLD’s and the past Hype History

Changes in the .com world are coming as sort of predicted
Back in time on this blog we went through the history or domain names then offered some in our opinion future predictions about how domain names would end up and what companies like our own Viper Logic would remove the extension. To recap the extension is the ending after the name in any domain name.
Example:
We would in the future be known as ViperLogic and not ViperLogic.com. We used large companies in our prediction like IBM and COCA COLA. Because they advertise their brands on a daily or rather hourly bases. We believed that these large companies would remove all extensions that by the way are always a .com TLD (Top Level Domain).

How close did we predict the future of domain names
We are impressed actually we came in real close.
Click here to read what we posted on My 02, 2008 domain names with no extension

The way that ICANN the organization that manages domain names located right here in California Marina Del Rey and you can visit their web site here Internet Corporation for Assigned Names and Numbers voted and set pricing and in 2009 will allow these new domain names to be purchased.
Here it is in case you missed reading about it in the newspapers or domain name online groups.
Lets say we are Apple and we own Apple.com.
What we or you can do in 2009 is to buy dot .Apple as it actually replaces the .com or any other extension and becomes the extension itself by adding a dot in front of the domain name making it your own unique domain name.

How much are .ANYTHING domain names going to cost
As of this new release of extensions by ICANN you can now buy your branded name outright for around 100,000.00 dollars or bid for a generic name like “.EmailMarketing” that will start at about 100,000.00 dollars and might sale for as much as bidding can take these generic names to the 500,000.00 dollars.

What will happen to other extensions
Logic belongs to a lot of domain name online groups. There is a lot of conversation about the addition of new domain name extensions. What we have read about these new endings is showing that yes the major companies like Apple, IBM, and EBay will buy the .THEIRNAME and will use them but we do not and have read that they will more then likely not get rid of their .com extensions knowing that how people look for a company they know is to type it into the address bar as they know it using the .com at the end.

Experts claim that the .com extensions are safe and here to stay
Over the years and being the owners at ViperNames.com here Domain Name Portfolio a portfolio of almost 3000 .com domain names there is reason to have some worry in our thinking about holding on to these domain names as investments.

Moving at Internet speed
Times are changing faster on the Internet faster then in any place or time in the history of man kind. This still should not cause those like you and us in the domain name know to worry about the out come of adding and even higher level of domain name extensions to exist. Here is why.

Domain name extension history
Logic and the ViperNames.com team go back in domain names about 11 years as investors and back a little over 15 years as actual users applying domain names to our products and services.
We have seen a lot of domain name changes since we started and in fact we would like to share the hype that prevails in the domain name investment world as it is very similar to the hype in the Wall Street investment world. We have investments in both of these investment mediums.

Logic has a stock market understanding
When Logic began trading in the stock market in 1983 it was very shortly after starting in stock trading that Logic realized that Wall Street behaved like a five year old child who while walking home from school sees the traffic accident, runs home to tell his mother that there has been a giant car accident down the street and there are people hurt and a car is even on fire. Oh mom it is really a very bad accident. The mother takes her five year old and rushes on foot down the street and arrives at the accident scene and discovers that two car sustained a little damage and the steam from one of the radiators is coming out from under the hood of one of the cars.
You can see the exaggerated child view of the accident and the reality of what really happened at the accident scene. This is how Wall Street and in most part how the Domain Name Investment world react to what is new news.

Domain Name Reality
Over these 11 and 15 years the changes have come and have passed. Here is the way it started with only the .com, .net, and .org. Each had its place. The .com was to be for “commercial”. The .net was for “network”. The .org was for organization. There were others but the public at large could not own them. .nato, .edu, .gov, and .mil to mention a few.
Welcome .int for international treaty.

There was a maximum amount of characters allowed for the length of the domain name and this got extended to what today is 63 characters. This alone allowed for an increase in the available number of domain names.

Then came the addition of extensions that were .biz, .info and others.

Then the flood gates opened after the first country code domain names were released .cc was for Cocos (Keeling) Islands in 1997. Today there is a country code for each country. there are 100’s of extensions.

In 2005 there was .travel followed by the wireless way over hyped even we bought a dozen or so .mobi made available to us all in 2006.

What has happened
It is simple to answer this question. Nothing happened or you might say very little other then the .com is the TLD (Top Level Domain) leader, it has the most in use, it has the largest number of sales and it is utilized by every branded major company name on the planet.
The hype over this will fade away and the .com will continue to connect the searchers of the Internet with the proprietors of businesses around the world.

Why are we so sure
Besides the highest price tag for off of the shelf for the new .ANYTHING domain name releases is that the human types .com from within the subliminal portion of the brain and we do not see a change coming even if you see .Sony, .Volvo, .viper we ca assure investors of domain names that these very same people are going to retain and utilize their .com versions as well.

If you would like to learn more about buying 9.95 dollar domain names please visit out domain assistance website here Domain Name Buyers Help

Unique Products that sale well in any Market Part 2

Having the best Domain Name is only part of Internet profiting Part 2
Welcome back, only a few days ago we discussed ways to grow into a wealthy company. We shared the types of clients we have at Viper Logic. We explained the harsh firing a client system we apply. Then we began to get into selling, but selling with a passion what ever each of our passions might be.

We discussed more
We got into how to find a unique product or service niche that will take you and your product or service to the height of the money and wealth world through your new online business.
We tried to encourage you to stay away from cheap, lowest cost thinking.
We did the pricing your product or service by having you decide if you were going to sell to the masses? or sell to the high-end world?

Here is Part 1 if you would like to review it
Unique Products that sale well in any market Part 1 Link

Time to start off where we left off
Today you may meet some of our clients, sort of actually, we will share them but not their name or company name.
Today we will share our thoughts on your personal comfort and skill level to help you find which way you would set up your client base and ultimately your product or services offering.

We will share our client experiences with you today
Truthfully we have a really great and diverse amount of clients.

Meet the Auto Artist
We have a company that is and artist to the finish that ends up on cars. The finish is lacquer paint. It is at least 26 layers usually more that are each applied then sanded along with finishing the entire car. It starts at the frame and works its way through the entire car so when the car is completed it will win the famous car show such as the Concours d Eligance usually at Pebble Beach, California. Viral is the marketing tool this auto artist has stayed so busy since the late 1950’s or early 1960’s. The auto artist clients are the most powerful and influential people on the planet since these paint and car makeovers can begin at 150,000.00 dollars and easily climb from there, minus the car that can run from the mid 100,000.00 to 10,000,000.00 dollar range.

This client of ours has a web site with some of their work displayed on it as well as the wait times (usually 6 months to get started waiting and 1.5 to 2.0 years to complete) types of work levels that you might be thinking about prior to hiring them.

Meet the Private Aircraft Interior Designer
This client enjoys his clients as much as we enjoy having the Interior Designer as our client. This is another viral attractor for how they receive and continue to receive their clients. However they have a web site featuring their interior work and if you have ever seen the workmanship that goes into these private aircraft then you can know it is a fun and ever evolving job to get to do.

Why did we share our clients
It is simple, they both share a common passion for what they do everyday. They clearly love the work they do and the people they do the work for usually. There is always a client or two that is difficult, but none the less the overall is a great business model.

How does this help you
Lets look at what we wanted you to go out and discover.
Little know products
We wanted you to go out and find a unique undiscovered product perhaps a little mechanical devise a person loves making, but not selling.
Very unique custom service
For a service perhaps you have a passion about building custom decks for homes that are made out of bamboo wood.

This would be a very unique type of product or service. See if you have the upper hand on a very unique product or service you can utilize this as a leverage and with some Internet web site and or blog skills have a great and affordable to get started marketing tool beginning your way into the viral world of building your very own wealth company.

Building a web site and getting 1000 visitors
We wrote this great traffic building instruction to help you realize your product or services full potential on June 14, 2008 and that will help you start moving forward here Web Site Traffic building
Also there is the 4 Part Series named Domain Names that make money during a Recession here:
Recession Domain Names Part 1
Recession Domain Names Part 2
Resession Domain Names Part 3
Recession Domain Names Part 4